Jennifer Coppolino

Jennifer Coppolino is a seasoned professional with over a decade of experience in understanding, analyzing, and leveraging consumer data to drive successful integrated marketing programs.

Her career began with a keen interest in customer behavior during her teenage years as a waitress, leading to a deep passion for insights and consumer engagement strategies.

Jennifer has a strong track record of building omni-channel strategies that enhance conversion rates, drive customer acquisition, optimize loyalty programs, and integrate consumer insights with CRM data to support product development.

She is a graduate of Villanova University with a background in International Business, Art, Finance, Marketing, and International Management.

Currently, Jennifer holds the position of Executive Director of Consumer Experience, Insights, and Media at Shiseido, where she oversees various marketing activities for major brands in digital and brick-and-mortar channels.

In addition to her corporate role, Jennifer has had diverse work experiences, from serving as a Personal Travel Advisor to roles in consumer engagement, CRM, marketing analytics, and business planning at companies like Clinique, Cole Haan, and PricewaterhouseCoopers.

She is an accomplished traveler, having lived in Italy, where she taught English, and enjoys assisting clients with custom travel planning through her travel advisory business.

Jennifer Coppolino is authorized to work in the US, EU, and UK, bringing a wealth of international and cross-cultural experience to her professional endeavors.