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Jennifer Burns
Programatic Advertising Demand Lead at JW Player
Jennifer Burns is an accomplished Digital Sales professional with a proven track record in creating new business initiatives, optimizing performance, and building strong relationships in the internet and mobile industry.
With a focus on delivering results, Jennifer has excelled in generating new business opportunities by understanding client needs and developing strategic sales plans tailored to those needs. Her successes include securing quality campaigns with leading Fortune 100 companies, consistently driving impactful outcomes.
Jennifer's expertise spans various areas including Rich Media, Video, Mobile, CRM, Brand Media Measurement, Business Development, Attribution, Consultative Selling, ACR, Programmatic, CTV, TV Data, Custom Content Creative, DSP, Location Attribution, and TV Data.
Jennifer Burns pursued her education by earning a Bachelor of Science (BS) degree in Consumer Affairs and Marketing from California State University, Northridge. Her academic foundation has complemented her professional journey and contributed to her success.
Throughout her career, Jennifer has held key roles in reputable organizations. Previously, she served as the Senior Programmatic Advertising Demand for the West region at JW Player, Sales Director at TiVo Research, Sales Director at LG Ad Solutions, Consulting Sales Director at UpSellit | Conversion Enhancement Solutions, Senior Account Executive at Gameloft, Sales Director for the West region at Opera Mediaworks (now AdColony), Account Executive at Millennial Media (acquired by Verizon), and Account Executive at Upsellit.com.
Jennifer Burns' experience, combined with her skill set and educational background, underscores her as a proficient professional adept at driving digital sales and excelling in the competitive internet and mobile landscape.