Jennifer Allen

Jennifer Allen is a seasoned executive with over 20 years of experience in the digital marketing and advertising industry. She currently serves as the Chief Operating Officer (COO) and President at Raw Materials, a company that specializes in digital product design, brand design, strategy, and technology.1

Career Highlights

Jennifer's professional journey includes several notable positions:

• COO and President at Raw Materials: In this role, she leads the company's operations and strategic direction.1
• Chief Operating Officer at Handsome: Prior to Raw Materials, Jennifer held the COO position at Handsome, which later transformed into Raw Materials.12
• Managing Director at Hyper Island and Continuum: These roles further developed her leadership skills in the digital space.1
• Various roles at R/GA: She oversaw digital projects for Nike and led a multidisciplinary team across New York, San Francisco, London, and Buenos Aires.12
• Technical Project Manager at Byron Preiss Multimedia: This position contributed to her technical expertise.1

Education and Certifications

• Bachelor of Arts in English and Journalism from New York University
• Scrum Master certification from the Scrum Alliance3

Achievements and Expertise

Jennifer Allen is known for:

• Leading large development teams and delivering quality projects
• Building brands and managing complex projects
• Spearheading the design and development of the Nike Fuelband product and experience, which won a Titanium Grand Prix Cannes Lion2
• Expertise in agile project management3
• Strong strategic planning and communication skills

At Raw Materials, Jennifer has been instrumental in evolving the company's capabilities to support innovation and fostering a future-focused, deeply human mindset within the company culture.2 Her experience and leadership have been crucial in Raw Materials' approach to design and technology consulting, which emphasizes humanity, culture, and emotion in brand, product, and experience design.2

Jennifer Allen's LinkedIn username is jennifer-allen-3a5a941, as confirmed by the query.3