Jenya Shklyar-Curvéy

Jenna Shklyar is a seasoned marketing executive with over 15 years of experience in creating powerful brands that resonate strongly with consumers. With a BS in Finance from the University of Illinois at Urbana-Champaign, and an MBA in Marketing, Management & Strategy from Northwestern University - Kellogg School of Management, she possesses the perfect blend of financial and marketing skills. She also holds a degree in Linguistics from the Linguistics University of Nizhny Novgorod (LUNN), which gives her a unique perspective on language and culture that has proven useful in her marketing career.

Jenna has an impressive track record of accelerating sales and profit growth through her strategic vision, innovation, operational discipline, and data-driven decision-making. Her specialities include brand marketing, product marketing, user acquisition, digital and social media marketing, brand partnerships, and go-to-market strategy. She has also excelled in consumer insights, quantitative & qualitative research, creative development, P&L ownership, and team leadership.

Jenna has held several leadership positions in multinational and start-up companies in the CPG, tech, and financial services industries. Most recently, she served as Head of Marketing at SurePayroll. She has also been Director of Brand and Product Marketing at Getaround and Head of Marketing at Phusion Projects. Prior to that, she was Sr. Brand Manager, Coors Light at Molson Coors Beverage Company, Brand Manager, Heritage Brands at Molson Coors Beverage Company, Innovation Incubation Lead at Molson Coors Beverage Company, Product Innovation Manager at Anheuser-Busch InBev, and Associate Brand Manager at Anheuser-Busch InBev. She has also worked as a Product Innovation Intern at Visa, AVP, Financial Planning & Analysis at Citi, Manager, Financial Planning & Analysis at Citi, Senior Financial Analyst at Zurich Financial Services, and Consultant at Deloitte.

Jenna's achievements include propelling startups into category leaders (Getaround), developing and launching breakthrough innovations (Lime-A-Rita, Redd’s, Steel Reserve Alloy Series), and evolving established global brands (Coors Light, Four Loko), among others. She is a proven team builder, and her marketing expertise has helped her to consistently accelerate sales and profit growth throughout her career.