Jena Wolfe

Jena Wolfe is currently the Head of Strategy at Maximum Effort, a marketing agency co-founded by actor Ryan Reynolds. In this role, she is responsible for guiding strategic initiatives and overseeing various projects within the company. Wolfe has a rich background in media and marketing, having previously served as an interim Chief Marketing Officer for Blake Lively's haircare brand, Blake Brown, and co-founding Piecework Puzzles, a women-owned business that has received multiple awards for its products.23

Wolfe's career includes notable positions such as co-hosting the show First Things First on FS1, where she was recognized for her engaging presence and insights in sports commentary.1 Her experience spans various sectors, demonstrating her versatility and expertise in strategic planning and brand development.