Jela Trask

Jela Trask is a seasoned professional with over 25 years of experience in international business, marketing, and economic development. Her career journey began in the public sector with the U.S. Department of Commerce, where she utilized her background in Economics and Political Science to facilitate the global expansion of U.S. companies. Transitioning to the private sector, she took on diverse roles, including product development at a Fortune 100 company and managing relationship marketing programs at eBay. Jela's expertise also spans the creative industry, having held leadership positions at FCB in Chicago, where she spearheaded digital strategy and account services for renowned health care and consumer brands. Moving to Madison, she further honed her skills at Nelson Schmidt, driving account management for WEDC and playing a pivotal role in promoting Wisconsin as a hub for business success. Currently, Jela serves as a Key Business Liaison and Business and Investment Attraction Director at the Wisconsin Economic Development Corporation, offering invaluable support to commercial and industrial projects in Wisconsin.