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Jeffrey Colt
Brand Director at ZipFit, Endurance Athlete for On Running, Freelance Writer at OutdoorGearLab
Jeffrey Colt is the Brand Director at ZipFit, a company specializing in custom ski boot liners. His role involves overseeing brand strategy and product development, particularly focusing on enhancing the performance and comfort of ski boot liners, which are essential for skiers looking to improve their fit and experience on the slopes.13
In addition to his work at ZipFit, Colt is also a professional ultra runner associated with On Running, showcasing his passion for outdoor sports and activities.2 He has a background in outdoor product testing and has contributed as a freelance writer, emphasizing his commitment to community and the outdoors.2
Colt has been featured in various discussions about ski boot technology, where he highlights the importance of proper boot fit and the innovative designs that ZipFit offers. His insights often draw from the company's history and its founder, Sven Coomer, who has significantly influenced ski boot design.13