Jeffrey Yapp

Jeffrey B. Yapp is a versatile professional with a strong background in marketing, e-commerce, and retail, known for his innovative strategies and impactful campaigns.

With a reputation for growing digital and physical brands, he has worked with renowned companies such as Microsoft, Taylor Swift, Guitar Hero, Rock Band, and Jimmy Kimmel Live.

Yapp's expertise lies in global e-commerce, multi-channel marketing, revenue growth, creative vision, strategy development, product launches, and event production among other areas.

He is an alumnus of Northwestern University - Kellogg School of Management, where he studied MM in Marketing, Finance, and Operations, and the University of Michigan - Stephen M. Ross School of Business, where he graduated with honors in Marketing and Operations.

His professional journey includes roles such as CEO Strategic Partner at Microsoft, Founder & CEO of Wutznxt, Founder & Chairman of NXTM, EVP at MTV Networks, President at Cablevision, and various executive positions at Hollywood Entertainment, Fox, PepsiCo, E. & J. Gallo Winery, and Kraft Foods Group.

Jeffrey Yapp's skill set encompasses a wide range of areas such as marketing strategy, event production, content development, new media, strategic partnerships, sports marketing, and entertainment technology.