Jeffery Goddard

Founder of one of the oldest and most successful direct marketing agencies in the country - providing proven TV, CTV, and digital media exposure at ⅓ of average industry rates - often on a SHARED RISK performance basis.

Jeffery Goddard is the founder of TVA Media Group, which is described as one of the oldest and most successful direct response agencies in the United States.1 As the founder of this agency, Goddard has been involved in some of the highest-grossing DRTV (Direct Response Television) campaigns in history.2

Career Highlights

Founder and Leadership: Goddard established TVA Media Group, positioning it as a top direct response agency in the country. The company specializes in providing proven TV, CTV (Connected TV), and digital media exposure.3

Industry Expertise: With his extensive experience in the direct marketing field, Goddard has gained significant expertise in:

DRTV campaigns
Media planning and buying
Direct response marketing strategies

Long-standing Industry Presence: TVA Media Group, under Goddard's leadership, has become one of the oldest agencies in its sector, indicating a long and successful career in the direct response marketing industry.1

Recent Activities

Goddard remains active in sharing industry insights and commentary. For example:

In September 2024, he shared content about major firsts in TV history, demonstrating his continued engagement with the television and media landscape.2
In February 2024, he commented on Super Bowl advertising costs, showcasing his ongoing involvement in and knowledge of high-profile advertising events.3

Jeffery Goddard's role as Founder, Executive Producer, and CEO emeritus at TVA Media Group reflects his significant contributions to the direct response marketing industry and his continued influence in the field of television and digital media advertising.