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Jeff Rasp
Head of Media Strategy and Digital Marketing Operations, NA at Bayer HealthCare
Jeff Rasp is a strategic-thinking interactive marketing professional with extensive knowledge, currently serving as the VP of Digital Platforms, Channels & Capabilities for North America at Bayer HealthCare.1 His LinkedIn profile showcases his expertise in digital marketing and media strategy.
Professional Background
Jeff has a distinguished track record in visual design and has been an early adopter of cutting-edge technologies, including AI.2 His experience extends to in-house media operations, as evidenced by Bayer being named best in class for 'In-House Media Operations' for two consecutive years under his leadership.3
Career Highlights
- Current Role: VP Digital Platforms, Channels & Capabilities, North America at Bayer HealthCare
- Previous Position: Head of Media Strategy and Digital Marketing Operations, NA at Bayer4
- Recognition: Contributed to Bayer's recognition as best in class for 'In-House Media Operations'3
Education
Jeff Rasp attended East Stroudsburg University of Pennsylvania, which likely contributed to his foundation in marketing and digital strategies.1
Skills and Expertise
- Strategic thinking in interactive marketing
- Digital platforms and channels management
- Media strategy development
- Implementation of cutting-edge technologies
- Leadership in visual design
Jeff Rasp's LinkedIn profile (username: jeffrasp) provides a comprehensive view of his professional journey and accomplishments in the digital marketing sphere, particularly within the healthcare industry at Bayer.