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Jeff Levy
Leading subscriptions and e-commerce at RANE Network (formerly Harvard Business Review, Publicis Sapient, CJP)
Professional Background
Jeff Levy is a highly accomplished strategic marketer, innovator, and entrepreneur with a profound ability to build impactful brands and accelerate organizational performance. Over the course of his distinguished career, Jeff has been at the forefront of creating and executing compelling global consumer marketing campaigns designed to boost acquisition, foster loyalty, and enhance customer engagement. Presently, he is open to exploring new career opportunities where he can leverage his wealth of experience and expertise.
Jeff has architected comprehensive 360º brand strategies that have revitalized market presence and driven significant growth. Notably, during his tenure at Harvard Business Review, he utilized a "digital first" approach to effectively increase the subscription base by an impressive 20%, all while reinforcing brand equity and profitability. His work illustrates his understanding of aligning digital strategies with business objectives, demonstrating his capability to navigate the ever-evolving marketing landscape.
Another notable achievement of Jeff’s is his pivotal role in developing and launching JewishBoston.com, a vibrant digital community created for the Combined Jewish Philanthropies' 800 constituents. Through innovative marketing and content engagement strategies, he facilitated increased community interaction and alignment, turning the platform into a one-stop news source that resonated well with its audience. Jeff's insights into community engagement and digital strategy underscore his ability to connect brands with their target audiences meaningfully.
Transformative innovation is a hallmark of Jeff's career, demonstrated by his success in bringing to market a cutting-edge digital music subscription technology. This initiative unlocked new revenue possibilities for the radio industry, particularly by introducing an advertising platform that generated over $100 million in digital revenue for notable media companies such as CBS Radio and Entercom. This accomplishment highlights not only his entrepreneurial spirit but also his astute understanding of market needs and consumer behaviors.
Education and Achievements
Jeff’s educational journey is as impressive as his professional trajectory. He laid a strong foundation in marketing at Temple University with a Bachelor of Business Administration in Marketing. Furthering his education, he earned two Master of Business Administration degrees: one in Finance from Suffolk University and another from Aix - Marseille Graduate School Of Management - Iae. Additionally, he broadened his horizons by studying marketing at the prestigious University Of Paris I: Panthéon - Sorbonne.
These prestigious institutions have cultivated Jeff’s analytical and strategic skills, equipping him with the knowledge necessary to navigate complex business environments and devise innovative marketing solutions.
Key Competencies
Jeff's skills span a plethora of marketing domains, such as Vision Definition, Brand Architecture, and the adept use of Traditional and Digital Channels. His capabilities also include P&L Leadership, Customer Engagement, and Strategic Roadmap Development. He is proficient in leveraging tools and technologies, including Salesforce CRM, Adobe Experience Cloud, Adobe Marketing Cloud, Tableau, The Trade Desk, Google DoubleClick, AppNexus, and Kenshoo, underlining his technical savvy, which complements his marketing expertise.
As a seasoned growth strategist, he has developed strategic roadmaps that have paved the way for businesses to transform, thereby fostering sustainable growth and enhancing brand positioning in competitive markets. His insights into Omnichannel Marketing ensure that client interactions are seamless and that brands can engage their audiences across multiple platforms effectively.
Achievements
Some of Jeff Levy's most notable achievements include:
- Increasing Harvard Business Review’s Subscription Base: Through innovative strategies and a focus on digital marketing, Jeff was instrumental in increasing the subscription base by 20%.
- Development of JewishBoston.com: Leading the marketing, content, and engagement strategy for this community platform has played a crucial role in enhancing community engagement for over 800 constituent agencies.
- Launch of a Digital Music Subscription Technology: By introducing a transformative ad platform for radio stations, Jeff was able to create $100M+ in digital revenue, demonstrating his impact in the media industry.
In all aspects of his career, Jeff Levy has consistently exhibited a commitment to innovation and strategic excellence. With a career defined by impressive achievements, effective marketing campaigns, and a visionary outlook, he remains enthusiastic about new challenges and opportunities.
For those interested in connecting with Jeff Levy, he welcomes inquiries via email at jlevyusa@gmail.com or through LinkedIn. As he continues to seek out exciting new ventures, he is well-poised to contribute significantly to any organization looking to enhance its marketing strategy and brand presence.