Jeff Johns

Professional Background

Jeff Johns is an enthusiastic and battle-tested Creative Producer, currently leveraging his extensive skill set at Booking.com. With a diverse career spanning over a decade, Jeff has honed his expertise as a production specialist and storyteller, navigating complex production challenges with finesse. His commitment to producing engaging content has drawn him into collaboration with a wide array of internationally recognized brands, including Hertz, Eastpak, and Trip Advisor.

Notably, Jeff has lent his talents to the realm of broadcast television, where he has contributed to productions for esteemed channels such as National Geographic, Discovery Channel, BBC, and CNBC. His global perspective stems from his travels to more than 90 countries, where he has faced and solved unique creative and practical challenges alongside teams comprised of diverse backgrounds.

Transitioning from Los Angeles to Thailand and later to Dubai, Jeff's journey has been marked not only by geographical changes but also personal growth; it was in Dubai that he met his French wife. Together, they traversed over 40 countries, creating a popular travel video channel. Their video episodes, filmed in breathtaking locations such as Tajikistan, Sudan, Greenland, and Everest Base Camp in Nepal, have captivated audiences worldwide, garnering over 15 million views.

Education and Achievements

Jeff's academic foundation is built upon a BA in Visual Journalism and Storytelling from the Brooks Institute, which he completed in 2010. His educational journey also includes studying travel photography at the Washington School of Photography, as well as pursuing General Studies in Journalism at the University of Redlands. These educational experiences have equipped Jeff with a solid understanding of both visual media and storytelling, enabling him to convey powerful narratives through his work.

Before ascending to his current impressive role, Jeff held a variety of key positions that showcase his versatility within the industry. As a former Senior Producer at Saluki Media, he developed projects from concept to completion, ensuring that each piece resonated with its intended audience. He also co-founded the innovative platform ‘What Doesn’t Suck?’ and served as Chief Editor at ‘My Dubai My City,’ demonstrating his multifaceted capabilities as both a creator and an editor.

In addition to his paid roles, Jeff’s altruistic spirit is evident in his volunteer work with organizations such as All Hands Volunteers, where he took on the roles of Photographer and Project Manager, using his talents to benefit communities in need.

Achievements

Jeff’s impressive portfolio is highlighted by numerous awards he has garnered throughout his career, recognizing his contributions to the fields of visual storytelling and production. His approach to creative direction combines technical expertise with a unique cultural sensitivity, enabling him to tell stories that resonate on a global scale. His cinematic ventures have not only been recognized by audiences but have also contributed significantly to the brands he's represented, enhancing their visibility and engagement in an increasingly competitive market.

Jeff's experiences have also endowed him with a breadth of knowledge that extends beyond production; he has become skilled at building and leading project teams across various continents, maintaining effective communication channels and fostering a collaborative spirit. His ability to keep teams connected through the creative process has been instrumental in delivering remarkable projects that exceed client expectations.

Settled now in Amsterdam, Jeff Johns continues to express his love for storytelling through his role at Booking.com, where he contributes to crafting compelling narratives that inspire and inform travelers across the globe. His passion for travel and production remains at the forefront of his career, as he strives to create memorable experiences that resonate deeply with audiences around the world.