Jeff Jacobs

Jeff Jacobs is the Executive Vice President of Client Engagement at Coherency, a marketing insights and strategy agency based in Los Angeles. He joined Coherency in January 2018, bringing over 25 years of experience in innovation and consumer insights to the role.

Prior to his position at Coherency, Jacobs held significant roles at Quri, where he was responsible for sales and client generation on the East Coast, and at Ipsos, where he was a senior vice president. At Ipsos, he led strategic accounts for major clients and managed the global forecasting platform while based in Paris. His earlier experience includes leadership roles in consumer insights at Clorox and Henkel, where he oversaw various brand and product launches.

At Coherency, Jacobs focuses on leveraging the company's proprietary tools, such as the LoveQuotient, to help brands understand and engage with their consumers on both emotional and rational levels. His expertise is in designing studies that extract actionable insights from complex data, which is essential for addressing marketing challenges effectively.123