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Jeff Hyde
Client Services Leader | Digital Marketing Expert | Enabler of Business Growth
Jeff Hyde is an Account Director at BlueConic, a customer data platform company. He has over 15 years of experience in managing clients and teams with a focus on generating revenue.3
Professional Background
Jeff Hyde has held various positions throughout his career:
- Currently serving as Account Director at BlueConic13
- Previously worked as a Senior Account Manager at BlueConic5
- Has experience in roles such as Director of Growth, Head of Client Success, and Co-founder/Producer6
Expertise
Jeff Hyde specializes in:
- Customer data platforms (CDPs)
- AI and machine learning applications in marketing
- First-party data utilization
- Customer lifetime value (CLV) modeling
- Propensity modeling and look-alike modeling
He has shared insights on using AI and machine learning to maximize ROI and productivity in marketing efforts, particularly in identifying and targeting high-value customer segments.2
Education
Jeff Hyde attended Babson College - Franklin W. Olin Graduate School of Business.3
Additional Information
- Based in Long Beach, California, United States5
- LinkedIn username: jeffhyde213
- Has demonstrated interest in the intersection of technology, advertising, and privacy, as evidenced by a project where he created a "Robot Mannequin" to represent the complex relationship between these elements4
Jeff Hyde appears to be a seasoned professional in the field of customer data and marketing technology, with a strong focus on leveraging AI and data-driven strategies to improve marketing effectiveness and customer engagement.