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    Jeff Hook

    Digitally transforming global business to make the world a better place to live.

    Jeff Hook is a seasoned senior executive with a wealth of experience in SaaS, Software Development, and innovative business models. He is dedicated to fostering people development and creating cultures focused on accountability and excellence. With a background in management consulting and various software ventures, Jeff has acquired comprehensive insights into different aspects of business across multiple industries. His expertise lies in driving company growth through improved culture, processes, and metrics. Applying frameworks like The Challenger Sale and The Lean Start-up, Jeff cultivates a culture of team performance centered on solving customer problems and enhancing a company's value chain.