Sign In
Get Clay Free →

Suggestions

    Jeff Barhorst

    Experienced Technology and Analytics Executive

    Jeff Barhorst is the Executive Vice President of Analytics and Technology at Circana, a role he has held since August 2022. Circana was formed from the merger of IRI and The NPD Group, and focuses on leveraging advanced analytics and data to assist clients in understanding consumer behavior and market trends.23

    Professional Background

    Jeff has extensive experience in technology and analytics, having spent over a decade at IRI prior to his current position, where he served as EVP of Analytics Technology and SVP of Analytics Technology. His career includes various leadership roles in software engineering and technology, including positions at SymphonyIRI Group, Symphony Marketing Solutions, and ImmediateFX. He began his professional journey as a systems analyst and programmer at Discover Card and U.S. Robotics.1

    Education

    Jeff holds a Bachelor of Science degree from Marquette University and an MBA from Lake Forest Graduate School of Management, which he completed between 2006 and 2010.1

    Contributions at Circana

    At Circana, Jeff has been instrumental in the development of the Liquid AI suite, which enhances the company's Liquid Data platform. This suite aims to empower clients by providing actionable insights and improving operational efficiencies through advanced AI technologies. Jeff emphasizes the importance of industry knowledge and experience in the successful deployment of AI solutions, asserting that mere technical expertise is insufficient for achieving optimal results.23

    Highlights

    Jul 12 · foodlogistics.com
    Circana's Liquid AI Empowers Customers to Make More Informed ...
    Circana's Liquid AI Empowers Customers to Make More Informed ...
    Jul 11 · mrweb.com
    Circana Launches Liquid AI Suite - MrWeb
    Circana Launches Liquid AI Suite - MrWeb

    Related Questions

    What are Jeff Barhorst's key achievements at Circana?
    How did Jeff Barhorst contribute to the development of Liquid AI at Circana?
    What is Jeff Barhorst's educational background?
    What were Jeff Barhorst's roles at IRI and SymphonyIRI?
    How has Jeff Barhorst's career evolved over the years?
    Jeff Barhorst
    Jeff Barhorst, photo 1
    Jeff Barhorst, photo 2
    Get intro to Jeff
    Add to my network

    Experience

    EVP Analytics and Technology at Circana (August 2022 - April 2024)
    EVP Analytics Technology at IRI (March 2020 - August 2022), SVP Analytics Technology at IRI (July 2011 - March 2020), VP Analytic Software Engineering at SymphonyIRI (October 2009 - July 2011), CTO & EVP of Program Management at Symphony Marketing Solutions (January 2008 - September 2009), CTO at ImmediateFX (October 2006 - January 2008)

    Education

    BS from Marquette University (1989 - 1993), MBA from Lake Forest Graduate School of Management (2006 - 2010)

    Location

    Grayslake, Illinois, United States