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Jayesh Easwaramony
Founder of Spectra Global | Connecting Ad Tech, Data Platforms, Marketing Activation and CX to drive digital revenue. Principal Advisor To Twimbit , An AI driven research and innovation firm
Jayesh Easwaramony is a results-oriented leader with a strong background in scaling high-tech B2B and media businesses, specializing in digital advertising, data monetization, and new tech-driven business models.
He is the founder of Spectra Global, a consulting firm dedicated to helping companies convert data into revenue through robust data platforms, growth marketing automation, personalized customer experiences, and innovative data monetization solutions.
With a successful track record at InMobi, a Softbank-invested martech unicorn, Jayesh led the company through significant growth, profitability, and revenue diversification phases, managing multi-million dollar advertising campaigns for major brands and garnering numerous awards for creativity and technology excellence.
His earlier career spans from creating 'industry first startups' in the TMT sector between 2002-12, where he pioneered mobile networks, consumer broadband, digital DTH businesses, mobile broadband, IPTV, and new media services, as well as advising on cloud services and enterprise ICT strategies.
Jayesh's specialties include mobile and digital advertising, app monetization, business models, data transformation, strategy consulting, business development, telecom transformation, new media, broadcast, and pay TV.
He holds an MBA in Finance and Strategy from the Indian Institute of Management, Lucknow, and a Bachelor of Engineering in Electrical from the University of Mumbai.
Throughout his career, Jayesh has held various leadership positions in organizations such as Spectra Global, Pixis, InMobi, Frost and Sullivan, Tata Sky, Star TV, and Tata Strategic Management Group, showcasing his expertise in business development, strategic advisory, and management.