Jayant Rao

Jayant Rao is a Staff Software Engineer at Twitter with extensive experience in the tech industry. Here are some key details about his background and career:

Professional Experience

Jayant currently works as a Staff Software Engineer at Twitter, where he serves as a Technical Lead in the Revenue Product organization.1 In this role, he has:

• Led multiple teams working across Twitter's ads stack
• Worked in the Advertiser Experience team, owning and building ad campaign creation, editing, and management software
• Led the Callback team in the Revenue Platform organization, building systems to store and retrieve ads data for analytics
• Recently led the Web Formats and Ad Targeting teams

Education and Early Career

• Graduated from the University of Washington in Seattle in 20171
• Joined Twitter as a Software Engineer immediately after graduation
• Started coding in fifth grade, developing an early passion for programming and building interactive applications1

Skills and Approach

As a Technical Lead, Jayant emphasizes:

• Maintaining hands-on engineering work to stay connected with day-to-day challenges
• Focusing on other people's careers rather than just his own
• Influencing decisions and aligning teams with his vision rather than exercising direct control

Notable Insights

Jayant has shared some interesting perspectives on leadership:

• He believes in letting people find their own potential rather than setting rigid expectations
• He views the role of a technical lead as more focused on others' career growth than one's own
• He emphasizes the importance of staying involved in core engineering work to remain effective as a leader

Jayant Rao can be found on LinkedIn under the username jayantvrao2, where he has over 500 connections.