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    Jason Lin

    Growth Leader | CMO, CDO | Advisor | Board Member | Ex- Vital Proteins, Upwork, Anker, eBay, Walmart

    Jason Lin is a dedicated senior executive with a focus on driving hyper-growth through customer-centric innovation, data-driven experimentation, and strong branding strategies. Currently, he serves as the Chief Growth Officer at Nutrabolt, a leading human performance company, having previously held the position of Chief Digital Officer at Vital Proteins, the top collagen brand in America.

    With over 17 years of experience in Marketing, Strategy, and General Management across startups, mid-size, and large companies in the US and Asia-Pacific, Jason has excelled in building new ventures, rapidly scaling customer acquisition, developing brand strategies, surpassing revenue goals, assembling high-performing teams, and managing global cross-functional teams.

    Jason Lin holds an MBA/MA from the University of Michigan, Ross School of Business, specializing in Marketing Strategy, Entrepreneurship, and International Business. He is fluent in Mandarin Chinese and has domain expertise in various sectors including Consumer Internet, E-Commerce, Fintech, Digital Marketing, SaaS, Freemium, Subscriptions, and CPG.

    His skill set encompasses a wide range of specialties such as Business Strategy, Brand Strategy, Performance Marketing, Demand Generation, Lead Generation, Growth Strategy, Business Analytics, Marketing Analytics, Business Operations, Data Infrastructure, CRO, SEO, SEM, Paid Social, Content Strategy, Product Marketing, Pricing, Social Media, Strategic Planning, Entrepreneurship, General Management, and International Business/China.

    In terms of education, Jason Lin has pursued studies at renowned institutions such as the University of Michigan, Peking University, and UCLA, focusing on Marketing, Strategy, and International Business, as well as obtaining a Certificate in Chinese Studies.

    Throughout his career, Jason has held key roles in prominent organizations such as Nutrabolt, Vital Proteins, Unison Home Ownership Investors, Filld, Upwork, Anker Innovations LTD, eBay Inc, Walmart, Microsoft, and PricewaterhouseCoopers. Additionally, he has served as a Venture Advisor at Westwood Ventures and as a Guest Lecturer at UC Berkeley's Haas School of Business.

    With a proven track record of success in strategic leadership, marketing, entrepreneurship, and business operations across diverse industries, Jason Lin continues to be a valuable asset in driving growth and innovation within organizations.

    Highlights

    May 7 · PR Newswire
    NUTRABOLT WELCOMES JASON LIN TO ITS BRAND MARKETING LEADERSHIP TEAM AS CHIEF GROWTH OFFICER - PR Newswire
    NUTRABOLT WELCOMES JASON LIN TO ITS BRAND MARKETING LEADERSHIP TEAM AS CHIEF GROWTH OFFICER - PR New
    Aug 24 · Digital Journal
    Eskute Ignites Outdoor Exploration with SparkX and SparkY Electric ... - Digital Journal
    Jason Lin
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    Location

    Cupertino, California, United States