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    Jason Costello

    Assistant Brand Manager UGG US Team, Customer Experience

    Professional Background

    Jason Costello is a dynamic and results-oriented Assistant Brand Manager specializing in Customer Experience at Deckers Outdoor Brands, specifically for the UGG Brand US Team. With an impressive background in customer service and brand management, Jason has successfully led diverse teams and projects, ensuring the smooth operation of a substantial order book valued at $1 billion. His responsibilities encompass everything from order entry to order processing, order routing, and shipping, all of which are critical for maintaining exceptional customer service. With a dedicated team of 15-20 professionals, Jason is committed to fostering strong collaboration across departments, ensuring that communication flows seamlessly among various teams and retail partners. His proactive approach enables him to navigate challenges effectively, ensuring that customer needs are met promptly and efficiently.

    Before his current role, Jason gained extensive experience in the customer experience field at Deckers Brands, where he held several progressive positions. As Team Lead for FLG US/Canada, he developed strategies that enhanced customer satisfaction and drove sales growth for multiple brands, including UGG and Koolaburra. Previously serving as a Key Account Manager, Jason built strong relationships with key retail accounts, maximizing sales and process efficiency.

    Jason’s early career laid the groundwork for his current successes in brand management and customer experience. He began his journey with Babolat, where he held several positions, including B2C Project Coordinator for direct-to-consumer website sales, After Sales Manager, and Customer Service Specialist. Each role provided him with a deeper understanding not only of customer service but also of effective sales strategies, positioning him as a knowledgeable leader in the industry.

    Education and Achievements

    Jason graduated from the University of Colorado at Boulder with a Bachelor of Science in Marketing, before furthering his education at the University of Colorado at Denver, where he studied for a Bachelor of Applied Science in Marketing. This dual education has equipped Jason with a robust understanding of marketing strategies and consumer behavior, which he effectively applies in his current position at Deckers Outdoor Brands.

    His profound academic background, combined with his hands-on experience in customer service and brand management, has enabled him to develop a well-rounded skill set that is vital for success in the competitive landscape of consumer goods. Jason's ability to manage a multi-faceted order book and ensure every part of the process runs smoothly is a testament to his organizational skills and passion for excellence.

    Notable Achievements

    Throughout his career, Jason has made significant contributions to the companies he has been part of, including:

    • Successful Management of a $1 Billion Order Book: In his role at Deckers Outdoor Brands, Jason has been instrumental in overseeing the intricate details of a massive order book, ensuring that every aspect of order management is handled flawlessly. This accomplishment highlights his strong organizational and leadership skills.
    • Effective Communication Across Departments: Jason has established himself as a key communication facilitator between various departments, enhancing collaboration strategies that contribute to better servicing of retail partners and end customers alike. This initiative not only improves internal operations but also elevates the overall customer experience.
    • Team Leadership: His experience in leading teams in various capacities at Deckers Brands signifies his ability to inspire, motivate, and cultivate talent. By empowering his team members, Jason drives engagement and results that benefit the entire organization.
    • Strategic Account Management: As a former Key Account Manager, Jason demonstrated his ability to create and maintain strategic relationships with key retail accounts, improving sales and brand visibility across different channels.
    • Adaptability in Sales Environments: Having transitioned through numerous roles at Babolat, from Customer Service Specialist to After Sales Manager, Jason showcased his versatility and ability to adapt to different responsibilities, solidifying his reputation as an all-rounder in customer experience and sales dynamics.
    • Proven Track Record in Enhancing Customer Experience: Through his leadership and innovative strategies in customer service and account management, Jason has positively impacted customer satisfaction rates, demonstrating his commitment to delivering exceptional service.

    Community Involvement and Personal Development

    Beyond his professional commitments, Jason is a proponent of continuous learning and community involvement. He participates in various industry-related seminars and workshops to keep his skills sharp and remains updated on the latest marketing trends and consumer behaviors. Additionally, he believes in giving back to the community, often volunteering for local charities and initiatives aimed at enhancing consumer literacy and accessibility in the sporting goods industry.

    In conclusion, Jason Costello represents a blend of marketing expertise, managerial skill, and a steadfast commitment to customer experience excellence. His journey thus far illustrates a dedication to personal growth, leadership, and exceptional service. There is no doubt that Jason's contributions will continue to shape the landscape of the customer experience sector, making him a valuable asset to Deckers Outdoor Brands and the broader marketing community.

    Related Questions

    How did Jason Costello develop his expertise in customer experience management within the apparel industry?
    What strategies does Jason Costello implement to manage a billion-dollar order book effectively?
    How has Jason Costello's education at the University of Colorado influenced his career in marketing?
    Can you explain the leadership principles that Jason Costello employs to manage his team at Deckers Outdoor Brands?
    What are the biggest challenges Jason Costello faces in the customer experience department, and how does he overcome them?
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    Location

    Louisville, Colorado, United States