Jason Brewster

SVP, Head of Analytics at Zimmerman Advertising

Jason Brewster is the Vice President and Head of Analytics at Zimmerman Advertising, based in the Miami/Fort Lauderdale area.1 2 He has been in this role since October 2018, where he is responsible for growing the analytics capabilities of the company.2

Professional Experience

Prior to his current position, Jason's career history includes:

Manager of Data Intelligence and Head of Analytics at MoreVisibility (February 2016 - October 2018)2
Web Analyst at HiConversion (April 2014 - May 2015)2
Digital Analyst at Zimmerman Advertising (October 2012 - March 2014)2
Technical Lead at US Wood Flooring (February 2012 - October 2012)2
Web Designer and Owner at Nerdy Birds Design LLC (September 2010 - February 2012)2

Current Role and Responsibilities

At Zimmerman Advertising, Jason is:

Guiding the development of a Business Intelligence system that incorporates first-party data with media, audience demographics, weather, and market analytics2
Implementing an AI-driven Natural Language Processing engine to highlight important trends in data2
Evolving the role of data in the organization and democratizing data across departmental lines2
Focused on building knowledge throughout the agency, from Google Analytics to Jupyter Notebooks2

Skills and Expertise

Jason has a wide range of skills, including:

Google Analytics
Web Analytics
Online Advertising
Search Engine Optimization (SEO)
Data Analysis
Customer Relationship Management (CRM)
Various programming and design tools (JavaScript, HTML, CSS, Adobe Creative Suite)1

Education

Jason attended Marjory Stoneman Douglas High School from 2001 to 2005.1

Jason Brewster's career trajectory shows a strong focus on data analytics and its application in marketing and advertising, with a consistent progression to more senior roles in the field.