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Jasmin Athwal
SVP, Head of Purpose
Jasmin Athwal was promoted to the role of Head of UK Purpose at MikeWorldWide (MWW), an independent and integrated public relations agency.1 In this position, she oversees the UK team's commitment to diversity, inclusion, and equality (DE&I) across internal operations and in the firm's client consultancy.1
However, more recent information indicates that Jasmin Athwal has moved to a new role. As of April 10, 2024, she has been appointed as the head of growth and business development for the EMEA region at WE Communications.2 In this position, Athwal is responsible for leading new business and marketing, including developing and implementing a growth strategy across WE's German, U.K., and South African operations.2 She collaborates closely with local market leadership to drive client acquisition across WE's key sectors of health, technology, and consumer.2
Prior to her new role at WE Communications, Athwal served as senior director of technology at WE, where she provided counsel to B2B executive leaders on strategic communications and media relations, supporting the growth of WE's largest clients in the EMEA region.2