Jarrod Dicker

Jarrod Dicker is a prominent media and technology executive currently serving as the Vice President of Commercial at The Washington Post. He was appointed to this role in January 2019, where he focuses on developing innovative revenue solutions across advertising, subscriptions, and technology. Dicker's work is centered around integrating engineering with revenue strategies to drive growth within the organization.12

Before his current position, Dicker was the founding CEO of Po.et, a decentralized platform aimed at content discovery and monetization on the blockchain. He also held the role of Vice President of Innovation and Commercial Strategy at The Washington Post, where he established the Research, Experimentation, and Development (R.E.D.) lab. His previous experience includes leadership positions at RebelMouse, Time Inc., and The Huffington Post, where he led product and technology teams.23

Dicker is recognized for his innovative approach in the media industry, having founded Zeus, The Washington Post's advertising software-as-a-service arm, which has attracted over 50 publishers to enhance their revenue technology.2 He has been acknowledged in the advertising community, being inducted into the American Advertising Federation's Hall of Achievement in 2020.4

In addition to his professional roles, Dicker is actively involved in mentoring and advisory capacities, serving on the Board of Advisors for Rutgers University School of Innovation and Mogul Inc..23 He holds a Bachelor's degree in English Literature from Rutgers University and has studied Journalism at the University of Colorado Boulder.3