Janelle Gerrard

Janelle Gerrard, previously known as Design Change, is the mastermind behind Stand OUT Brand, a 360-degree brand-focused approach enterprise since March 2018.

With over 18 years of experience in the field, Janelle is a dedicated professional in revolutionizing brands and combating the trend of bland and forgettable brand designs.

As the founder of Stand OUT Brand, Janelle specializes in graphic design, brand creation, brand reviews, brand testing, and conducting brand workshops and training sessions for personal and business branding.

Along with being an accredited advisor for a US-based brand testing system, Janelle emphasizes the essence of branding as the perception of a business in the eyes of consumers, highlighting the importance of a unique and impactful brand to quickly engage with the target audience.

Her expertise lies in collaborating with forward-thinking individuals and businesses who are eager to differentiate themselves from competitors and express their distinct brand individuality.

Janelle's educational background includes studies at Mackellar Girls High and a traineeship at Young and Rubicam Sydney, supplemented by various workshops and courses with a focus on small businesses.

She has held key roles in numerous organizations, including Founder, Graphic Designer, Workshop Facilitator, and Keynote Speaker on Brand at Stand OUT Brand, and previously as the Co-Founder at Lone Rangers Business Network, Creator at The Networker, Brand Development Manager & Fundraiser at LeapFrog Ability, Founder & Creative Director at Design Change, Senior Designer at Equation Corporate Design, and principal at Janelle Advertising Art.

For those looking to make their brand stand out, Janelle Gerrard and Stand OUT Brand offer a wealth of experience and expertise in creating impactful and memorable brand identities.