Jane Shi

Jane Shi is a professional with a passion for bridging brands and customers through strategic communications and authentic engagement.

With over 14 years of experience in digital media analytics, market strategy, project management, and client relations, Jane has worked with diverse clients from small businesses to Fortune 500 companies across the globe.

Jane holds a Master of Science in Strategic Communication from Columbia University, pursued Master's and PhD coursework in Economic and Cultural Sociology at UC Irvine, and completed a Bachelor of Science in Finance and International Studies at the Schreyer Honors College at Penn State.

Her educational journey also includes studies at East China Normal University, Bloomsburg University of Pennsylvania, and Bloomsburg Area High School.

In her professional career, Jane has held leadership roles such as Director and Associate Director of Analytics at Horizon Media, Global Supervisor of Creative Research & Analytics at Essence, and various roles in digital media analysis and marketing at renowned organizations like Merkle, Highmark Inc., and Geisinger Health System.

She has also contributed her expertise as a Freelance Consultant at M-Brain Group, Junior Market Analyst at M-Brain Group, Regional Co-Manager at US Alumni Society, Editorial Assistant for Asia Briefing Media at Dezan Shira & Associates, and in various roles at the USA National Pavilion Shanghai Expo 2010 and Boeing.

Jane excels in building strategic alliances, applying design-thinking, and leveraging data-driven insights to drive customer-centric innovations that resonate with diverse industry verticals.