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Jan Pátek
CEO @ Business Factory - Marketing Technology Partner 🚀 Prague - Brno - Dubai - Warsaw - Bratislava
Jan Pátek is the CEO and Co-owner of Business Factory, a global marketing agency based in Brno, Czechia. He has been in this leadership role since July 2019, after previously serving as the Global Managing Director and Head of Performance at the same company. Under his guidance, Business Factory has focused on scalable growth and effective marketing strategies, managing over $60 million in media ad spend annually and forming partnerships with major brands like T-Mobile, Adidas, and Citibank.12
Pátek's career in digital marketing began as a freelancer in 2012, and he has since held various positions that emphasize his expertise in performance marketing and strategic leadership. He co-founded XNAUTS, a creative agency specializing in extended reality, in February 2022.23 He holds a Bachelor's degree in Applied Informatics from the University of Hradec Králové (2008-2012) and has earned several certifications in digital marketing from Google and Facebook.12
His leadership style is characterized by strong motivation for team growth and a deep understanding of online marketing, which has earned him recognition as an influential figure in the industry.1
