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Jan Vrabec
Executive Editor City Magazine Slovenija / CEO at Reformabit - Influencer marketing & media / Smart Creator / Investor
Jan Macarol Vrabec is a digital media publishing professional with over a decade of experience.1 He is the CEO of Reformabit d.o.o., a company specializing in online media production for publishers.1 Macarol is known for his expertise in social media, having founded GenSpot.com, Slovenia's largest domestic social networking site, and Subtila, the country's first specialized agency for social media management, native advertising, and digital PR.1
In 2013, Macarol launched Reformabit, which focuses on strategic media development, editorial strategies, traffic traction, and creating profitable online media projects.1 The company works with large media companies in Slovenia, France, and Serbia, producing web media solutions and online publishing systems.1
Macarol's background includes:
- Founder of GenSpot.com, a social community and sharing platform (2006-2008)1
- CEO and social media specialist at Subtila d.o.o. (2008-2011)1
- Owner, art director, and designer at Geny Communications/Macarol & Co d.o.o. (2003-2008)1
Throughout his career, Macarol has worked with major brands such as Unilever, Nivea, Renault, and Peugeot, executing social media communications and producing Facebook apps.1 He is known for his multidisciplinary approach, combining skills in design, technology, and media strategy.1