James Watson

James Watson is a seasoned marketing professional with over 20 years of experience in the industry, with a specialization in immersive technologies such as VR, AR, and MR.

His career kicked off at a travel tech start-up in Sydney, leading to roles at prominent companies like Ogilvy, where he managed marketing programs for top-tier clients like Cisco and Philips.

Having served as Chief Marketing Officer at Immerse, James played a pivotal role in establishing the company as a leader in enterprise VR and earning numerous industry accolades.

He later founded XRTech Marketing, a consultancy that catered to the immersive technology sector prior to assuming the position of CMO at The Glimpse Group, overseeing marketing operations for the conglomerate and its seven subsidiaries.

In addition to his professional achievements, James is a sought-after keynote speaker at various prestigious events around the globe, sharing his insights on immersive technologies and marketing strategies.

James Watson holds a Bachelor's degree in Economics & Politics from the University of Essex and has been associated with several influential organizations, including VR AR Association, BSI, and The Academy of International Extended Reality.