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    James Peng

    Alternative Investments @ Arta Finance 📈

    James Peng is a marketing and advertising expert, recently honored on the Forbes 30 Under 30 list.

    With over a decade of experience in B2C, James is a growth leader proficient in digital marketing strategy, team management, tech tools, analytics, and execution.

    He has a data-driven approach and excels in managing P&Ls while focusing on high-growth outcomes.

    His expertise lies in global user acquisition strategies across various platforms, emphasizing ROI and direct-response conversion for scalable user growth.

    James Peng holds a BBA with a focus on Finance and Accounting from the Texas McCombs School of Business and has also studied at The Chinese University of Hong Kong.

    Throughout his career, James has held key positions in renowned organizations such as Arta Finance, Pray.com, Grab, Coinbase, Match Group, and Storm8 Studios, showcasing his proficiency in marketing and growth roles.

    His advisory roles at organizations like Pray.com and Mobile Growth Association highlight his influence in the marketing domain.

    James Peng's background includes experience in investment banking, private equity, and nonprofit analysis, demonstrating his versatile skill set and broad expertise.

    With a strong foundation in finance and a focus on marketing and advertising, James Peng is a seasoned professional with a proven track record of success in the industry.