University College Dublin

CIM | The Chartered Institute of Marketing

University of Leeds

Old Swinford Hospital

I am Passionate about values-based leadership and understand the impact that this can have on unlocking employee potential. Cultiv8tiv is a tech platform that assesses organisational culture. Quite simply, we quantify the strength of an organisation's culture and use AI to provide analysis and insights across 12 key areas so you will know where you are strong and where you can improve.

Cultiv8tiv

CEO and Founder

Non-executive director of Welsh Triathlon responsible for overseeing the Board's agreed Strategy. The role also includes responsibility for Age Group Teams working with representatives from British Triathlon, Triathlon England and Triathlon Scotland to develop and enforce the policies and guidelines for Age Group Representation at International Events.

Welsh Triathlon

Non Executive Director

Chief Revenue Officer working alongside the CEO to build out and drive the go to market plan for TradeKart, the rapid delivery app for tradespeople and contractors. 
- Set the Strategy and focus for the GTM plan
- Build the foundations and infrastructure to enable the business to scale
- Set up systems and processes using Hubspot 
- Oversee the CRM<>App integration
- Test various market approaches and messaging to establish best practice
- Recruit and onboard key team members to deliver the plan
- Identify the key performance indicators for success

TradeKart

Chief Revenue Officer (CRO)

Skills: Software as a Service (SaaS) · Performance Management · Entrepreneurship · Values-based Leadership · Cross-functional Team Leadership · Competitive Analysis · Leadership Development · Marketing Strategy · Go-to-market Strategy · Team Leadership · Leadership · Internal Communications · Organizational Culture · Management · Strategic Leadership · New Business Development · Organizational Leadership · Marketing · Values Alignment · Enterprise Software · Sales Strategy · Culture Change · Business Development

SoCrowd

CrowdControlHQ is the complete social media risk management & monitoring platform that provides marketing and operational teams with a suite of timesaving features, alerts and insights.

Our easy-to-use technology allows you to listen, engage & moderate whilst protecting your online reputation:

• Keep social media usernames and passwords secure
• Complete audit trail of engagement activity
• Secure tired access to the organisation’s social profiles
• Protect your Facebook Pages from abusive content 24/7
• Monitor the social web to identify external risks
• Measure and share campaign success

We understand the risks and know how they can be managed and we would welcome the opportunity to share our experience.

As CEO I am responsible for driving sales and bottom-line performance

CEO & Co-founder

Doing what I did at Redbrick. Now just a new brand. I solve age old business challenges by using social media. It works. it has an ROI and can set your apart from your competitors. Talk to me

Inormas

Director

Redbrick Labs build community networking platforms so that organisations can maximise the relationships and interaction with their employees, customers, readers, members or communities. 
  
We work with businesses of all sizes including: corporate firms, media companies, publishers, membership bodies, alumni organisations, sporting clubs and exhibition companies to help them engage and interact with their internal and external audiences to support real business goals.

Redbrick Labs

Youmeo is a revolutionary social network that allows the user to have multiple profiles (no more being caught by your boss) as well as being able to search and update all your social spaces from one Youmeo account (flickr, YouTube, twitter, myspace, facebook and the list goes on). 

Please register at www.youmeo.com and add me as a friend

Youmeo

James works with a wide range of clients across both consultancy and tactical marketing projects. These range from start up businesses to mid-sized organisations with turnovers of £10million plus. 

Although much of James’s consultancy work is in the marketing field he has also worked on a Russian acquisition on behalf of a large plc and has worked on a large number of projects where finance raising is a key element. 

As a senior member of NXO’s team James has also been responsible for developing internal process and growing NXO across the UK to 12 offices

NXO Strategic Marketing Network

DNA Retail (Garment design, production, wholesale distribution and retail)
Managed and restructured two distinct businesses through growth period before handing the business back to owner:
•	Completed full-value-chain audit to identify and prioritise issues to address
•	Short term financial crisis management to ensure business survival
•	Developed management accounts structure for management decision-making
•	Developed structure and process within each area (from high level objectives to specific meeting detail within each department)
•	Facilitated problem solving across each department and coached department heads to lead their own problem solving workshops
•	Project managed site re-location during busiest time of the year.

DNA Retail

Interim Managing Director

Beaufort International- Management Consultant working in small project teams to deliver assignments for clients across a wide range of industries and functional areas. 

•	Developed a ‘Balanced Scorecard’ performance management system integrating marketing, financial and operational measures critical to achieving the strategic plan. (Telecoms)
•	Conducted a detailed performance review for an unprofitable Multinational’s subsidiary, developed business performance turnaround plan and worked alongside management in its implementation. (Carton & packaging firm)
•	Completed Product, Channel and Customer Profitability study. (Pharmaceutical)
•	Developed a Cost Model Methodology (LRIC) for xDSL products across an existing network infrastructure identifying additional cost requirements in order to present to regulators. (Telecoms) 
•	Researched and developed a paper on the impact of new legislation on customers, suppliers and incumbents. (Water industry)
•	Developed a “Finance for beginners” course for internal consultant use.
•	Delivered a number of strategic development workshops

Beaufort International

Management Consultant

Lecturer and Facilitator- Cambridge Marketing College delivering courses, lectures and workshops for the Chartered Institute of Marketing and private clients. 

•	Development of training materials for workshops and lectures. 
•	Facilitating and delivering Marketing and Business weekend courses to students.
•	Courses covered the following areas
•	International Marketing
•	Marketing strategy
•	Analysis and decision making
•	Marketing operations
•	Marketing communications
•	Managing Information for Marketing and Sales

Cambridge Marketing Collges

Part-time Lecturer

Cambridge Marketing Colleges

Marketing Manager- Russia, BOC Gases based in Russia as advisor to the General Manager to develop and monitor business strategy and guide business through financial crisis. 

•	Developed and managed business strategy during financial crisis.
•	Created annual budget format and monthly reporting content. 
•	Implemented cost-centre analysis and trained managers on its use as a management tool. 
•	Conducted product and customer profitability analysis. 
•	Developed cost cutting and cash management programmes. Headcount reduction (360 to 156), overhead spending cut by 30%, creditor days (60 to 8). 
•	Developed detailed internal and external communication plan including a Key Account management framework.  
•	Developed and implemented a detailed Organisational Management Review to assist the HR director in long-term organisational planning

Business Development Manager- Russia

Medical Gases Concentrator Manager, BOC Gases managing a team of 20 installation engineers and managing client communication at all levels. 

•	Liaised with NHS and local health authorities to establish service levels and detailed customer requirements.  All obligations under contract were achieved during the start-up phase (99% on-time deliveries, 100% emergency problems dealt with under 2 hours) and business performance increased by 50% compared to first draft budget.  

Member of New Business Set-Up Team creating a stand-alone business within BOC Gases (Turnover £4 million).

•	Designed and implemented commercial and operational procedures to achieve optimum performance. 
•	Recruited, trained and developed an enthusiastic and capable team. 
•	Developed internal and external communications plan

James Leavesley