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James Law
East London Liquor Co. Director of Brand and Development. Co-Founder of LONGFLINT Drinks Ltd
Professional Background
James Law is a dynamic leader in the fields of marketing, brand development, and digital strategy, with a career spanning several prestigious organizations. As the Director of Brand and Development at the East London Liquor Company, he excels not only in branding but also in ready-to-drink (RTD) development and sales, reinforcing the company’s standing in the competitive beverage market. His experience extends beyond the beverage industry into publishing and digital marketing, showcasing a multifaceted skill set that includes project management, strategic planning, and product development.
Before his current role, James held significant positions at several renowned companies. As the Director at Longflint Drinks, he contributed to the company’s innovative product lines and market strategies. At Crate Brewery, he worked in Projects and Strategy, a role that allowed him to blend his love for craft beverages with his strategic acumen.
In the realm of publishing, James was formerly the Director at Crank Publishing, where he led initiatives that paved the way for creative content and engagement strategies. His foundational experiences as Digital Product Development Consultant and Online Editor at Thelondonpaper further solidified his expertise in digital media and engagement, proving that he can adapt to various industries and lead teams towards success in brand storytelling.
In terms of digital marketing, James served as the Digital Marketing Manager for Times and Sunday Times at News UK, contributing to key marketing campaigns and digital initiatives that have significantly impacted readership and engagement. His role as Product Director at News Group Newspapers highlights his robust understanding of content management and audience development, enabling him to drive product strategy efficiently.
Education and Achievements
James Law pursued a comprehensive education in marketing and public relations at The London College Of Printing, where he acquired the foundational skills necessary for a successful career in brand and marketing strategy. This education laid the groundwork for his future endeavors in various high-profile roles across diverse industries. His academic background coupled with hands-on experience makes him a formidable force in the world of branding and marketing.
In addition to his professional roles, James is also the creator behind the innovative app "Jnr Astronaut - Breaking through the space barrier," available on Crank Publishing’s platform. This exciting project reflects his commitment to pushing creative boundaries and engaging audiences in unique and meaningful ways. As he continues to innovate and inspire, James’s contributions to both the beverage industry and the publishing world exemplify his versatility and visionary approach.
Achievements
James Law's career is marked by an impressive series of achievements that underscore his expertise and influence across multiple sectors. Key achievements include:
- Leadership in Brand Development: At East London Liquor Company, James has led numerous successful branding initiatives that have elevated the company's profile and product offerings.
- Product Innovation: As part of his role at Longflint Drinks, he played a crucial role in developing innovative products that resonate with consumers and reflect market trends.
- Digital Strategy Implementation: At News UK, James implemented digital strategies that significantly increased reader engagement and transformed traditional media approaches into successful digital platforms.
- Creative Ventures: The successful launch of the "Jnr Astronaut" app is a testament to James's creative vision, offering a blend of entertainment and education that appeals to a younger audience and positions the brand as a forward-thinking entity within the publishing world.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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- Reminders and Notes: Helps you remember important details about contacts
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
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Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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