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James Kuczynski
Creative Director Brand & Marketing at Duolingo | 2024 Adweek's Creative 100
James Kuczynski is a prominent figure in the creative and marketing industry, currently serving as the Global Creative Director for Brand & Marketing at Duolingo.25 With a background in integrated art direction and creative thinking, Kuczynski has established himself as an award-winning professional in his field.1
Career Highlights
Education and Early Career: James Kuczynski holds a BFA from the School of Visual Arts, which laid the foundation for his creative pursuits.12 His career trajectory has been marked by significant achievements and recognition in the advertising and marketing sectors.
Current Role at Duolingo: At Duolingo, Kuczynski has been instrumental in shaping the company's brand identity and marketing strategies. He focuses on creating content that sparks conversation and has been pivotal in developing Duolingo's social-first brand approach.25 His work has contributed to Duolingo's growth and its recognition as Brand of the Year.3
Creative Approach: Kuczynski is known for his innovative and sometimes unconventional marketing ideas. For instance, he was involved in creating "Duolingo on Ice," an ice skating musical that showcased the brand's playful and creative marketing style.4
Achievements and Recognition
James Kuczynski's work has garnered significant attention and accolades in the industry. His creative leadership has been acknowledged through various awards and press mentions.1 His contributions have played a crucial role in elevating Duolingo's brand presence and marketing effectiveness.
James Kuczynski continues to be an influential figure in the creative marketing space, consistently pushing boundaries and creating impactful campaigns for Duolingo.