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James Grage
Founder at Undersun Fitness
James Grage is the founder and Chief Fitness Officer of Undersun Fitness, a US-based health and fitness company headquartered in south Florida.1 With nearly 25 years of experience in the health and fitness industry, Grage has established himself as a prominent figure in the field.3
Professional Background
James Grage is a Certified Sports Nutritionist (CISSN) and has been a Certified Fitness Trainer since 1998. He is affiliated with several professional organizations, including the International Society for Sports Nutrition (ISSN), the American College of Sports Medicine (ACSM), and the National Strength & Conditioning Association (NSCA).2
Throughout his career, Grage has been involved in various aspects of the fitness industry:
- He co-founded several successful sports nutrition brands sold through major retailers like GNC, Vitamin Shoppe, and Walmart.2
- He was named among the "30 Most Powerful People in Bodybuilding" by Generation Iron.2
- He worked at Weider Publications, where he began creating video content for Muscle & Fitness magazine's website in 2008.2
Undersun Fitness
Grage founded Undersun Fitness with a mission to make fitness more accessible, attainable, and sustainable for everyone.1 The company focuses on resistance band training and offers workout programs that can be done anywhere, without the need for a gym.2 This approach was inspired by Grage's own experience using resistance bands in his training for over 14 years.2
Personal Journey
James Grage's fitness journey was significantly impacted by a near-fatal car crash early in his career. The accident caused massive trauma to his body, including broken bones and nerve damage. Despite the severity of his injuries and against doctors' orders, Grage persevered and slowly rebuilt his body through dedicated training.2
This experience likely influenced his approach to fitness and his belief in making workouts accessible and adaptable to various circumstances. Through Undersun Fitness, Grage aims to provide effective, convenient, and time-efficient fitness strategies that allow people to balance their health goals with other aspects of their lives.1