James Draper

Founder and CEO of Virtual Sport Technology I Virtual Billboard Replacement in sports video games I Full-funnel in-game sponsorship and commerce platform

James Draper is a visionary entrepreneur who has founded companies that have revolutionized the digital advertising industry.

In 2015, he established the first platform for Digital Out of Home, paving the way for programmatic DOOH and allowing the purchase of real-world billboards for short durations.

Under his leadership, in 2017, the In-game advertising sector was rejuvenated with a focus on innovative strategies, notably with a contract with Football Manager.

In 2023, James Draper pioneered Dynamic sponsorship and fan engagement in gaming for sports teams, marking a significant advancement in the field.

With a rich background, he has served as the Chief Executive Officer and Co-Founder at Virtual Sport Technology, as well as the Founder and Chief Executive Officer at Bidstack.

His expertise extends to commercial roles at various organizations, showcasing his versatile talents and experience in the tech and advertising sectors.