James Bailey

James Bailey is a consumer marketing and public engagement specialist with a successful track record in high-profile leisure and tourism brands.

He focuses on utilizing customer data in creative strategies to drive revenue growth and increase visitor numbers.

James excels in leadership, bringing departments together and empowering team members to lead their own projects.

His notable achievements include breaking attendance records at ZSL London Zoo, Natural History Museum, and Longleat.

James has extensive experience in working with visitor attractions and has also ventured into sports marketing and the third sector.

He differentiates himself by taking a marketing-oriented approach, aligning product offers with customer insights, and empowering teams within a Campaign Lead structure.

James Bailey's educational background includes a Postgraduate Diploma in Marketing from CIM and a Master's in Marketing Administration from De Montfort University.

He has also studied BSc in Sport & Geography at Brunel University London.

With a history of positions like Marketing Director at Longleat and Head of Marketing at Epilepsy Society, James Bailey brings a wealth of diverse experience in consumer marketing and public engagement.