Jamal Cassim

Jamal Cassim is a prominent figure in the marketing and advertising industry, currently serving as a Founding Partner at by The Network and Co-founder of Untangld, a strategy studio.12

Professional Background

Jamal has an extensive career in business leadership and strategy. He has worked with some of the world's most innovative and successful B2B and government brands, including AGL, CommBank, WorkSafe, and the BBC.5 His expertise lies in providing strategic guidance to ambitious businesses and marketing leaders.

Current Roles

1. Founding Partner at by The Network: Jamal is a founding partner of 'by The Network', an independent creative network comprising the world's top independent specialist agencies.34

2. Co-founder at Untangld: He co-founded Untangld, an international strategy studio, alongside Danish Chan and James Needham.2 Untangld specializes in brand, customer, research, technology, and media strategies.2

3. Board Member at BalletLab Association Inc: Jamal has been serving in this role since September 2023.1

Achievements and Recognition

Under Jamal's leadership, Untangld has achieved significant success:

• Recognized by the Australian Financial Review as one of Australia's fastest-growing start-ups.4
• Named by SmartCompany as one of the 50 best places to work.4
• Collaborated with major global brands such as Amazon Prime Video, Carlsberg, IG, Flaus, x15ventures, VIDA GLOW, and Nando's.4

Expansion and Global Presence

Jamal has been instrumental in Untangld's international expansion. The company recently launched a London office to better serve its growing global client base and bring its strategic thinking closer to US and European partners.34

Jamal Cassim's LinkedIn profile can be found at linkedin.com/in/jamalcassim6, where he describes himself as "Co-founder at Untangld & Founding Partner at by The Network / CreativePool Small Agency of the Year / FastCompany Most Innovative Ideas".6