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Jake Abel
Head of Marketing Operations, Strategy, & Planning at Delta Air Lines
Jake Abel, Head of Marketing Operations, Strategy, & Planning at Delta Air Lines
Jake Abel is a global marketing, brand, and experienced commercial leader with over 20 years of experience at Delta Air Lines.1 He currently holds the position of Managing Director - International Marketing; Global Marketing Enablement, Media, Social Media at Delta, a role he has held since December 2021.1
Key Responsibilities and Achievements
- Leading the transformation of Delta Marketing capabilities and enablement across brand and performance media, marketing technology, integrated planning and analytics, and social media1
- Launching and extending the Delta brand outside of the US market, across three international regions in concert with joint venture airline partners1
- Previously served as Director of Marketing Operations, Analytics, Media Planning, and Social Media, leading a team of 80+ marketers to create a consumer-obsessed, data-driven marketing engine1
- Transformed the international marketing strategy for all markets outside the US to drive future growth of the Delta brand across 10 core countries in 3 regions through global airline joint venture partnerships, global sponsorships, advertising, and digital brand engagement1
Education and Background
- Holds a Bachelor of Arts degree in Aviation Management from the University of North Dakota1
- Has over 20 years of experience in marketing, brand management, and commercial leadership roles at Delta Air Lines1
- Previously worked at Nestlé as a Marketing Manager and Associate Brand Manager for the frozen snacks category1