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Jaideep Dhanoa
FENIX: Enabling mobility and ecommerce in MENAT
Jaideep Dhanoa is the Co-Founder and CEO of FENIX, a leading EV fintech platform in the Greater Middle East.1 He has been in this role since July 2020, focusing on unleashing urban potential and propelling communities forward.1 FENIX operates in five countries: UAE, Saudi Arabia, Turkey, Qatar, and Bahrain, managing thousands of Light Electric Vehicles and millions of rides.1
Dhanoa has extensive experience in disruptive mobility in emerging markets. Prior to FENIX, he held senior leadership positions at:
- Circ: Co-Founder and CEO for Middle East & North Africa (Feb 2019 - June 2020)1
- Grab: Global Head of Micromobility (GrabWheels) and Grab Ventures (2017 - 2019)1
- Careem: Head of growth, corporate strategy, and competitive intelligence1
Before entering the mobility industry, Dhanoa worked as a TMT / PE consultant at McKinsey & Company (2013 - 2016) and held positions at The Walt Disney Company and Global Cricket Ventures.1
Dhanoa's educational background includes:
- Bachelor of Science from Columbia University
- MBA with Distinction from INSEAD
- Graduate of the American School of Dubai1
In 2023, FENIX expanded into ecommerce enablement, providing a full-stack payments, deliveries, and lending platform to support over 200 ecommerce partners across the United Arab Emirates.1