Pace University

Pascack Valley High School

Customer Success/Project Manager at gen.video

Google

Program Manager

•	Manage marketing initiatives and projects with an annual budget of $2.5 Million.
•	Draft and track estimates and timelines, as well as support the team in creating scopes of work for new engagements.
•	Continuously monitor project health via resourcing profitability and burn rates.
•	Anticipate necessary Resources and assign per project; allocate hours weekly in company’s proprietary software, RaFT.
•	Review, collect consolidated feedback, and recommend changes for print and digital marketing materials prior to client approval.
•	Schedule meetings, compile/distribute notes, track action items, and ensure follow-through on deliverables.
•	Work closely with senior team members to understand the client business models and articulate/execute project objectives.
•	Act as liaison between client stakeholders and the internal team to deliver objectives, reinforce priorities, and clarify requirements.
•	Foster a strong client relationship and maintain a keen sense of project health including financials.
•	Serve as a key point of contact and liaison for cross-divisional teams, agency peers, management, and third-party vendors.
•	Provide assistance to the producers in facilitating photoshoots and video shoots.
•	Communicate and escalate risks to Senior Delivery team members. 
•	Work closely with the Finance Team on internal and external financial estimates, invoices, and purchase orders. 
•	Host training sessions for colleagues and interns on client processes and related legal and regulatory procedures.

VMLY&R

Project Manager

•	Executed and oversaw influencer campaigns with recognized companies including Amazon, LG, Lysol, Bayer, AirWick, etc. 
•	Managed the approval and publishing process including the timely launch of influencer campaigns.
•	Ran weekly meetings with clients to present/pitch influencer options and provide project status updates.
•	Created briefs for video editors to develop content to be used for e-commerce and paid media ads.
•	Built relationships with and coach social media influencers to develop on-brand/on-message content.
•	Managed campaign budgets including editing and redlining influencer contracts and negotiating terms.
•	Created informational briefs for influencers to provide guidelines for content creation for campaigns.
•	Maintained flexibility to address and resolve various emergencies and/or issues around campaigns and influencers.
•	Collected sensitive payment information, reviewed invoices, and approved/tracked influencer payments in SaaS system, Tools.
•	Evaluated campaign performance in the SaaS system, BackStage, to prepare post-campaign summaries for review.
•	Presented the results of a campaign and analyzed the paid media data for key takeaways and strategy purposes. 
•	Developed best practices and acted as a subject matter expert/go-to source of knowledge for clients and influencers.

Accomplishments
•	Overhauled the e-commerce publication process to ensure proper tracking and retrieval of publicized content.
•	Created a system to streamline content review between clients and CSMs via Google Docs.

gen.video

Customer Success Manager

•	Sourced and onboarded all new retail clients leading to a 300% increase in sales year over year
•	Managed 15 retail partner accounts including Nordstrom, Bloomingdale’s, and Equinox by serving as client liaison with internal teams
•	Boosted sales by presenting seasonal launches, leading product demonstrations, and planning conventions/events
•	Analyzed sales figures to optimize product assortment and marketing campaigns
•	Ran the P&L and budget for the social media influencer program; routinely presented results and metrics to CEO and upper management
•	Amplified social engagement by cultivating relationships with hundreds of influencers, celebrities, and brand ambassadors to coordinate organic content creation
•	Curated content for weekly subscriber email program as well as all marketing activations and promotions
•	Created and maintained the overall cohesive interdepartmental marketing calendar
•	Interacted with web developers to launch e-commerce website, make periodic updates, and improve user experience/quality of website
•	Collaborated with digital agency to improve SEO as well as advertise on platforms such as Google Ads, Facebook, and YouTube
•	Assisted the PR team with various media ventures

STARSKIN®

Marketing Manager

•	Managed project requests from 10 USA retail partners, 7 international travel retail partners, as well as all global retailers, account executives, and distributors
•	Oversaw development and execution of global marketing initiatives and product launches
•	Supported launch of 150 Sephora stores, 20 Saks stores, and worldwide travel retail/hospitality locations
•	Analyzed market trends and researched competition to better develop brand vision, marketing promotions, and product innovation
•	Evaluated business data, extracted insights, and recommended actions for senior management
•	Drafted cross-functional briefs to share with executives resulting in more efficiently managed projects
•	Brainstormed marketing copy and strategies for new advertising campaigns
•	Facilitated event planning for market meetings and in-store experiences
•	Produced global packaging from concept to release and routed to legal for compliancy
•	Conducted product trainings for corporate team members, account executives, and field team
•	Cooperated with Merchandising Manager to streamline global planograms and guidelines

Moroccanoil

Associate Product Marketing Manager

•	Partnered with merchants/planners to handle marketing needs for about 30 vendors
•	Served as liaison between cross-functional teams to meet key project deadlines
•	Managed all aspects of cosmetic department’s social media and press turn-ins
•	Recapped, analyzed, and communicated marketing results to identify business opportunities

Macy's

Associate Marketing Manager - Cosmetics

•	Identified, communicated, and alleviated project risks with key project members
•	Analyzed financial reports to calculate success of marketing promotions
•	Ensured accuracy of pricing and product information for all advertising campaigns
•	Generated stack plans to provide the media studio with artistic direction

Merchant Office Assistant

•	Input information on over 100 venues into the new website and researched competitor websites in preparation for site re-launch
•	Represented brand at Fortune 100 company offices and at large-scale industry events and trade shows by providing product information and serving samples to increase brand awareness
•	Researched galas and events of over 60 company cultural partners for future possible collaborations
•	Prepared press kits for events such as the Sony Open Tennis Tournament in Miami
•	Responsible for fulfilling and shipping all Katchkie Farm web orders and creating and filing invoices
•	Extracted data from client business cards to record in company customer management database

Great Performances

Spring Events Intern

•	Represented MSG through sales meetings with potential partners and establish rapport through follow up phone calls
•	Created system of verifying discount codes for up to 250 seasonal shows in 2 months utilizing problem-solving skills
•	Calculated and tracked all sales for events and benchmark competition using Excel to create tables and graphs with data
•	Assisted PR department with press kits for “12-12-12 Concert” and organized and prepared for Z100’s 2012 Jingle Ball
•	Developed Pinterest boards by using decision making skills to select images for new marketing campaign
•	Completed and presented a Student Rush Marketing Program as my intern project (see projects below)

The Madison Square Garden Company

Student Associate - Event Production Marketing

•	Communicated to hundreds of past employed contractors about the new online bidding process
•	Worked on several projects simultaneously while learning about various supply chain analyses
•	Interacted with potential vendors and observed how companies market themselves through bid/proposal submissions and contracts

Port Authority of New York & New Jersey

Procurement Management Intern

•	Utilized strong interpersonal skills to respond to more than 100-200 Support Suite tickets daily
•	Verified and edited content on RateMyProfessors.com for each ticket received
•	Evaluated voicemail messages in order take appropriate action and recorded each in FileMaker Pro
•	Created and maintained database in Excel of potential fictional profiles for investigation and separated by categories

MTV Networks

Editorial Intern

•	Organized clothes on sales floor resulting in positive customer experience
•	Closed out all monetary transactions at the cash register
•	Helped to direct and aid customers with any questions that emerged

Aeropostale

Sales Associate

•	Developed strong Excel skills by entering and formatting different types of data
•	Answered any questions raised at PATH Thursday at WTC and distributed promotion materials
•	Directly spoke to customers at WTC about the auto-replenishment feature and tax breaks/transit benefits
•	Helped supervisor edit and improve outdated pamphlets to be printed and distributed to PATH customers

Port Authority of New York and New Jersey

Summer Management Intern

• Learn to work under pressure assisting with election coverage
• Gain interpersonal skills while answering busy phone lines to record votes and perform audits with tabulation center
• Develop attention to detail liaising with string correspondents for data collection and to ensure accuracy of numbers
• Enhance verbal communication skills transmitting strategic state election results to third party media outlets

Associated Press/ENPS

Vote Entry Operator

•	Signed guests in and out of the dorms in compliance with security procedures
•	Sorted mail and recorded packages using strong attention to detail

Pace University Office of Housing and Residential Life

Desk and Mail Room Attendant

•	Used organizational and relational skills for greeting and assisting guests and solving arising problems
•	Responsible for managing and monitoring accuracy on all monetary transactions and check close-outs 
•	Deposited cash receipts and allocated tips among servers

Marriott International

Hostess/Cashier

•	Organized clothes on sales floor resulting in positive customer experience
•	Returned unwanted merchandise to sales floor and audited inventory
•	Helped to direct and aid customers with any questions that emerged

Merchandise Support Associate

•	Designed and created advertising displays, planned events, and selected books to benefit the Teen Advisory Group 
•	Administered mail room processes in order to ensure efficient operations
•	Cataloged books and materials that were returned by patrons
•	Advised patrons on library services

Jacqlyn Lovejoy