Jacob Morgan

Jacob Morgan is a seasoned digital marketing professional with a wealth of knowledge and over 9 years of experience in the field. Skilled in SEO, PPC, CRO, and content marketing, he has successfully crafted and implemented effective marketing strategies across diverse industries and platforms.

During his tenure as a Digital Marketing Manager at Cycode, a cybersecurity company specializing in code security solutions, Jacob excelled in developing and executing comprehensive digital marketing strategies across various channels such as paid search, social media, and content syndication. He focused on optimizing campaigns to boost lead generation, reduce costs, and enhance Return on Ad Spend (ROAS) efficiency.

Passionate about creating compelling and relevant content, Jacob leveraged both first and third-party content including blog posts, eBooks, and reports to elevate brand awareness and authority. His ability to implement SEO and Conversion Rate Optimization (CRO) best practices led to the success of new pages, articles, and content on Search Engine Results Pages (SERPs). Jacob also established a robust testing framework to measure campaign performance, landing page effectiveness, messaging impact, and image direction.

Moreover, Jacob Morgan possesses a strong educational background, having pursued a Bachelor of Arts (B.A.) in English Language and Literature from California State University Channel Islands, and an Associate of Arts (A.A.) in English Language and Literature from Las Positas Community College.

With a proven track record in digital marketing roles at reputable organizations like Cycode, Lob, HackerRank, and Business-Software.com, Jacob demonstrates a keen understanding of aligning marketing objectives with business goals and customer requirements. He thrives in collaborative environments and enjoys working with cross-functional teams to drive marketing success.