Jackie Ulaszek

Jackie Ulaszek is the Managing Partner at Bold Insight, where she leverages her extensive background in human factors engineering to enhance user experience across various projects. She is a classically trained human factors engineer with significant expertise, having conducted over 100 user experience projects, including more than 50 health-specific research projects. Her methodological skills encompass ethnography, formative and summative research, patient/customer journey mapping, focus groups, ideation workshops, and contextual inquiry.12

Educational Background

Jackie holds both a Bachelor's and a Master's degree in Industrial Engineering, specializing in Human Factors from The University of Iowa. This educational foundation supports her work in diverse therapeutic areas such as diabetes, oncology, respiratory issues, neurology, and more.1

Professional Experience

Her experience spans various healthcare environments, including the operating room (OR), intensive care unit (ICU), neonatal intensive care unit (NICU), and home care settings. This breadth of experience allows her to provide clients with invaluable insights throughout the project lifecycle.1

Contributions and Insights

Jackie actively contributes to discussions on user experience research and its importance in consulting. She emphasizes the need for solid justification of UX research benefits in her professional communications on platforms like LinkedIn.2

Overall, Jackie Ulaszek's role at Bold Insight positions her as a key figure in advancing user-centered design practices within the healthcare sector.