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Jackie Linayao
Creative Director at SoFi
Professional Background
Jackie Linayao is a talented designer and creative leader who has made significant strides in the fields of art direction, creative direction, and brand-building over the past decade. Hailing from the vibrant Bay Area, Jackie has cultivated a passion for design that extends beyond mere creativity — it's about enhancing everyday life through intentional beauty and compelling storytelling. With experience spanning various prestigious organizations, Jackie has honed her skills in crafting beautiful and effective designs that resonate with audiences variously.
Jackie's career trajectory is marked by her role as Creative Director at SoFi, where she leveraged her expertise in creative strategy and brand storytelling to elevate the company's visual identity. Prior to this pivotal role, she was the Associate Creative Director, Interactive at SoFi, leading various projects that united innovative design with user-centric experiences. Her impressive portfolio also includes significant positions such as the Senior Manager of Brand Design at Helix, where she oversaw comprehensive brand-building projects.
Beyond corporate environments, Jackie has contributed her creativity and artistic vision in roles at Fitbit as the Senior Designer (Digital Design Lead) and at AKQA, where she began her journey as a Designer and later as an Art Direction Intern. Her foundational experiences at creative agencies such as Y&R California, Lola Madrid, and IGN Entertainment provided her with diverse insights into the world of digital design and advertising.
Education and Achievements
Jackie Linayao's educational background is as impressive as her professional history. She pursued her passion for design by studying Art Direction at Miami Ad School - San Francisco, equipping herself with the necessary skills to excel in the fast-paced world of advertising and branding. Her academic journey began with a Bachelor of Arts in Psychology from The Johns Hopkins University, where she developed a profound understanding of human behavior—insight she leverages to create designs that not only captivate visually but also resonate emotionally with audiences.
Jackie's commitment to excellence is apparent in her achievements within the industry. As she embraces her role as a new mom, Jackie continues to balance her professional pursuits and personal life, bringing a fresh perspective that influences her work in design and narrative construction. Her approach focuses not just on meeting client needs but also on crafting memorable and aesthetically pleasing experiences that communicate the essence of a brand.
Personal Interests
Jackie describes herself as a sneakerhead with a storage problem, signifying her deep appreciation for design not only in her professional realm but also in her personal life. This passion for contemporary culture and fashion reflects her belief in the importance of design across various facets of life. Additionally, her affinity for email, particularly in a fast-paced TikTok-driven world, showcases her commitment to effective communication and storytelling. Through her unique blend of creativity and personal interests, Jackie continues to make a significant mark on the design community.
Achievements
- Established and led design initiatives as Creative Director at SoFi, enhancing brand identity.
- Developed user-centric design solutions while serving as Associate Creative Director at SoFi.
- Managed multifaceted brand projects as Senior Manager of Brand Design at Helix.
- Led the design team in creating impactful digital experiences at Fitbit.
- Gained diverse experience through various internships in reputable agencies and companies.
Location
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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- Reminders and Notes: Helps you remember important details about contacts
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- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.