Jaana Heikkila

Jaana Heikkila is a seasoned professional with over 20 years of experience in global B2B tech business, specializing in areas such as cognitive computing (AI) market development, partner relations, IoT business development, and education.

Jaana began her career with startups in Stockholm and Helsinki, leading to roles in M&A scouting, international partnerships in Italy, and co-founding the Rome & Milan chapters of Mobile Mondays.

In Silicon Valley, Jaana worked in EdTech and IoT before co-founding an International Baccalaureate elementary school. Since 2016, she has been at the forefront of the cognitive computing industry.

Jaana has a diverse educational background, including social sciences degrees from the University of Helsinki and Stockholm University, as well as studies in business, administration, and multiple languages.

Throughout her career, Jaana has held key positions in organizations like Loop AI Group, Wearable IoT World, and Covisint. She has also founded and been a board member of various ventures.

Known for her strategic marketing skills, Jaana has collaborated with industry analysts, developed effective marketing strategies, and contributed to building tech startups and global events.

Jaana's expertise extends to prompt engineering, sales enablement tools, defining buyer personas, and Challenger methodology training. Her fluency in English, Italian, Finnish, and Swedish has enabled her to work seamlessly across diverse markets.