HoopsHype's Jorge Sierra

Editor in Chief at HoopsHype

J Sierra is a seasoned journalist and sports enthusiast with a diverse background in basketball, sports journalism, and internet entrepreneurship.

In 2000, J Sierra started his career by working for the local edition of the Spanish newspaper ABC in Valladolid. Following his initial stint, he joined Gigantes Digital and also made contributions to websites like Basketv and Full Court Press.

J Sierra's entrepreneurial spirit led him to create HoopsHype.com in November 2001, which officially launched in March 2002. His dedication to the site has been unwavering as he continues to work on HoopsHype.com to date.

In 2007, J Sierra sold HoopsHype.com to Fantasy Sports Ventures but remained actively involved in the sports industry. He took on the role of an NBA analyst for El Mundo Deportivo in 2008, further expanding his expertise in basketball.

J Sierra's influence in the sports journalism sphere grew as he started contributing to ESPNdeportes in April 2010 and later to Revista Oficial NBA in September 2010. These engagements allowed him to showcase his knowledge and passion for basketball on a larger platform.

With a specialization in basketball, sports, writing, and journalism, J Sierra has become a reputable figure in the field. His background also includes skills in social media, tennis, start-ups, football, and soccer, highlighting his versatility and broad expertise.

J Sierra pursued his passion for journalism by studying Major in Journalism at Escuela Superior Periodismo y Educación Social, which laid a solid foundation for his career in sports reporting and digital media.

Throughout his professional journey, J Sierra has held key positions such as a Writer at Revista Oficial NBA, Writer at ESPNdeportes, and Editor in Chief at HoopsHype, demonstrating his leadership and editorial capabilities.

J Sierra's contributions to the sports journalism landscape have been noteworthy, making him a respected figure in the industry with a profound understanding of basketball, sports media, and internet entrepreneurship.