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Izaskun Zabaleta
Digital Marketing Scania Ibérica
Izaskun Zabaleta is a professional specializing in Online and Internal Communication at Scania Spain. Based in Madrid, she has a background in digital marketing and communication strategies, which she applies to enhance Scania's engagement with its clients and internal stakeholders.
Education and Experience
- Education: Izaskun holds a Master's degree in Communication Management from EAE Business School, which equips her with the skills necessary for effective communication in corporate environments.
- Professional Role: At Scania, she focuses on developing communication strategies that foster relationships with customers and improve internal communications within the organization. Her role involves leveraging digital platforms to promote Scania's initiatives and connect with various audiences.
LinkedIn Presence
Izaskun is active on LinkedIn, where she shares updates about Scania's projects, such as the launch of the Club Scania, aimed at enhancing customer engagement and loyalty.123 She has a substantial network, with over 500 connections, reflecting her active participation in the professional community.
Her profile emphasizes her commitment to using communication as a tool for organizational success and customer satisfaction.3