Ivy Garcia

Ivy Garcia is an accomplished content and brand strategist who has worked with industry-leading clients and agencies to create transformative brand platforms, customer narratives, and digital experiences. Ivy's expertise spans content strategy, UX, brand experience, omni-channel, and digital marketing, all of which has earned her numerous accolades such as NYC & Atlanta Addys, Webby, Cannes Cyber Lion, and Billboard Innovation Award. She studied at both New York University and University of Florida, and has held key leadership positions such as SVP, Content & Brand Strategy at Definition 6, VP, Brand Strategy at Digitas North America, Senior Director, Content Marketing at CNN, and Director, Promotions at Newsweek. Ivy's vast experience spans several categories such as Health & Wellness, Lifestyle, Finance, CPG & Retail, Beauty & Fashion, Travel, Education, and B2B, making her a versatile and sought-after consultant. She also worked as a freelancer for HBO and Public Broadcasting Service.