Ivette Ayala

Ivette Ayala is a tech enthusiast with a keen interest in how technology impacts people's lives and catalyzes progress in emerging markets.

She holds a diverse educational background, including a Master of Business Administration (MBA) from the prestigious University of Pennsylvania - The Wharton School, where she also completed an Executive Education program in Fintech.

Ivette Ayala's academic journey also includes a degree in Industrial Engineering with a minor in Systems Engineering from Tecnológico de Monterrey in Mexico. She further enriched her educational experience through an international exchange program in Engineering/Industrial Management at the University of Technology, Sydney in Australia.

In terms of professional experience, Ivette has held significant roles in various organizations. She currently serves as the Head of Engagement & User Analytics at Klar, demonstrating her expertise in user-centric strategies and data analysis. Prior to Klar, she excelled as the Head of Acquisition - Mobile Payments at Mercado Pago within Mercado Libre, showcasing her proficiency in the fintech and e-commerce sectors.

Her previous roles include Operations & Strategy Lead in Mexico & Brazil at DiDi, Director at HASTA Capital, and a Summer Fellow at Potential Energy. Ivette Ayala's professional journey began with her tenure as a Senior Financial Analyst at Johnson & Johnson, where she honed her financial acumen.

With her blend of academic credentials and hands-on experience across diverse industries and markets, Ivette Ayala continues to make significant contributions to the tech and finance sectors.