Ivanna Gemignani

Ivanna Gemignani has built a successful career in Digital Marketing, particularly focused on e-commerce. With a background at MercadoLibre, the largest e-commerce company in Latin America, Ivanna managed investment portfolios and implemented technology solutions to drive reach, conversions, and reduce CPA. Her expertise lies in creating and executing marketing strategies, analyzing conversion attribution across different channels, and utilizing various technologies like DSP, DMP, RTB, and Bid Management tools. Ivanna holds a degree in Marketing from Universidad de Ciencias Empresariales y Sociales and a Technician in Marketing from Universidad de Belgrano. She founded GetMktOnline and has held key positions at renowned organizations like Avantrip.com, avenida.com, and Latin3.