Ivanka Visnjic

Prof. Ivanka Visnjic is a renowned innovation scholar with a strong focus on business model innovation and the transition to service, outcome, and disruptive business models in various industries such as pharmaceuticals and high tech.

She is widely recognized for her research and advisory work on the selection and successful implementation of new business models on a global scale. Prof. Ivanka Visnjic's expertise lies in understanding how different business model innovations can drive value creation and influence the performance of established companies.

Her academic journey includes a Doctor of Philosophy (PhD) degree in Business Economics from the University of Leuven, a Master of Science in Advanced Business Studies from KU Leuven, and a Master of Science in Business Economics from Univerzitet u Novom Sadu.

Prof. Ivanka Visnjic has held various prestigious positions in renowned organizations. She has served as a Professor at ESADE Business & Law School, a Non-Executive Director at Bridged Media, an Associate Professor at ESADE Business & Law School, a Visiting Faculty in Strategy and Entrepreneurship at London Business School, and an Assistant Professor in Service and Innovation Management at ESADE Business & Law School.

Additionally, she has contributed significantly to research initiatives, having held roles such as the Business Models Project Lead at the Cambridge Service Alliance at the University of Cambridge, a Ph.D. Candidate at Katholieke Universiteit Leuven, and a Research Analyst at McKinsey & Co.