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Ivana Kirkbride
GM - Chief Content Officer - Media & Entertainment Leader
Who is Ivana Kirkbride?
Ivana Kirkbride is a proven leader in the media and technology industry with over 20 years of experience. She currently serves as the Strategic Advisor for Emirates Capital, focusing on Technology, Media and Cultural Creative Industries in the Global South.1 Kirkbride is also the Co-Founder of Creators.org, a non-profit organization advocating for the rights of creators worldwide.1
Previously, Kirkbride held several notable positions:
- Director, Product Marketing at Meta, leading the product marketing organization for Video, Gaming, and Music1
- Director, Global Content Strategy & Programming at Meta, leading a team responsible for global content strategy and programming across Facebook Watch, Instagram Video, and other video products13
- GM, OTT Entertainment for Verizon Media & Chief Content Officer for go90, where she executed a focus on premium content2
- General Manager at Vessel, an early player in the creator economy and mobile video2
- Executive roles at YouTube, including being a founding member of YouTube Originals2
Kirkbride is a 2018 Henry Crown Fellow with the Aspen Institute, where she explored topics such as social media's shift from static to ephemeral, governance and self-regulation for digital communities, and defining the authentic self online.1 She serves on several boards, including the Television Academy Foundation, VidCon, and the Consumer Technology Association.14
